Package Solution #3: Marketing and Prospecting
Cutting-edge software, workbooks, and coaching
Watch The Video
Find out how Marketing and Prospecting
build a sustainably successful practice!
- Nick’s coaching has supported me with a more focused, consistent marketing plan that has resulted in a steady stream of new clients and new prospects.
- Susan Danzig
Business Development Coach
Cutting-edge software, workbooks, and coaching bolster the two key ingredients that sustain business success: marketing and prospecting.
You don”t choose your natural market; your natural market chooses you. This radical concept requires that you identify the characteristics and meeting places of those people who are naturally attracted to doing business with you. The goal of an effective marketing plan depends on your being able to describe the characteristics of those people who are naturally attracted to doing business with you. Until this time there has been no way to accurately discover your natural market. When asked to describe their natural market, none of my clients have ever been able to make an accurate description.
The Invisible Market Matrix™ (IMM) is the diagnostic software tool that has been developed to solve this problem. All that is required is for you to enter the data of the people you consider to be your fifty best clients. The powerful IMM software analyzes your input and provides a profile of your natural market and access points to find more clients with that profile. It takes only a few hours to input this data, the results of which can be used as the basis for all your future marketing activities.
With more than 40 years as a financial services provider and business coach, I have written two workbooks (“10 Steps to Building a Referred Lead Engine” and “Center of Influence Engine – The Relationship System”) to help you dramatically improve your marketing and prospecting success. Working together, I will help you complete the IMM and begin to sharpen your prospecting efforts. No longer will you be hoping to find good prospects; you will know exactly whom you want to reach and how to reach them.
- The Invisible Market Matrix™ Software
- 10 Steps to Building a Referred Lead Engine
- Center of Influence Engine – The Relationship System
- 3 months of coaching (and one bonus hour of coaching if needed)